Microsoft hasn’t had volume this low since 1986 when they first went public ..
I’m not trying to pick on Microsoft because this low volume phenomenon isn’t just affecting them, but nearly all companies. The argument goes if the share price of Microsoft is such a great deal then more people, not less, should be buying over time ..
One of the ways a retail store deals with low volume or low transactions is that they launch a 30-50% off sale, lowering the price to boost demand, increasing volume or transactions ..